MEMBERSHIP

What makes up our chapter and the reason we are here today is because of YOU. Our members are our number one priority. We want to ensure all members, regardless of their major, are able to gain something from being a collegiate and chapter member of the American Marketing Association. We want our members to have the best experience possible and forge last friendships during their time at UNC Charlotte. In doing so we offer numerous activities and membership events open to everyone!

  • Social Events

    When it comes to our social events, the American Marketing Association at Charlotte loves to think outside of the box. Our events range from football tailgate gatherings, karaoke nights, chapter night out to dinner, and many more! Step out of your comfort zone and meet new people while making life-long friends.

  • Student Organization Mixers

    While we love to build our membership numbers, we also love to make our presence more known at Charlotte. In doing so, the AMA at Charlotte chapter is looking to branch out do student organization mixers! This will help us market our organization while also building potential networking opportunities, marketing pitches, and fundraising!

    If you or a student organization is seeking to collab with the AMA at Charlotte Chapter, please do not hesitate to reach out to us at cltamavpmembership@gmail.com

  • Chapter Night Out

    In order to build our teamwork and connection amongst our members of the AMA at Charlotte we must take some R&R time! When you become a member, you get to join us on chapter nights out. Our night outs consist of dinner, coffee study meet-ups, breakfast or brunch, and many more fun teams building events!

Objective

After the precautions of COVID-19 we are finally able to attend in-person classes again. This past year our AMA Chapter lost a majority of its members due to everything being virtual and lack of engagement. Moving forward, the AMA at Charlotte membership objective is to bring back the members we lost as well as build up with new ones. We want to inform students and our members that we are more than a marketing organization. We are open to all majors and all people, no matter your experience, religion, sexuality, age, disability, socioeconomic status, education, gender identity, language, and physical appearance. We will use our Instagram, Advisors, word-of-mouth marketing, and connection with other student organizations to help build our Chapter Brand image and message.

Goal

Our goal is for the AMA at Charlotte chapter is to develop a method to help keep our members current on events and information pertaining to the Chapter as well as what is going on around campus involving marketing opportunities (job fairs, internships, interviews, workshops, etc.). We want to keep a professional presence on our social media and website to help reach non-members in hopes to bring in new members. Our goal is to have a 15-20% increase in Collegiate membership by the end of the year.